A credible transformation story is a narrative both the narrator (top management) and the audience (executives and employees) can identify with. The one narrating may contribute his own experiences, ideas and values. At the same time, the perspective of the listener is integrated. Because the relationship between narrator and listener determines the success of a narrative.
Emotions are a further key factor in successful change stories. This is also confirmed by the findings of modern brain research.
2-Day Workshop
The Change Story.
Co-creative. Tangible Human.
We define the core messages of the story with you. How do these messages feel? Which emotions make your story tangible?
You check, when and how all parties involved can engage themselves in the story.
You decide on a plot that carries the dramatic composition of the story.
If people want to change organizations, they not only need a convincing vision, they also need a powerful story of the future. And craftsmanship to anchor change in everyday organizational life.